I came across the idea of Data-ism as the new religion in the book “A Brief History of Tomorrow”. The novelty of the idea is intriguing, then a bit unsettling, just like we find out our pet has become our master.
The smart device (aka the “Computer”) is getting smarter. It may know you, more than any other human being, as it “effortlessly” read and remember your email content, your calendar, your whereabout, and all your online activities. It can remember all your password too, which I highly suggest that you deny every time it asks for your permission.
Just a few years ago, at a Japanese restaurant, a worker bragged about a new App that could recommend the sashimi of the day. Over the last couple of years, the Computer has served us even more personally.
For example, the “Computer” knows from my gmail that my daughter is flying in from Japan, and without asking, it gives the latest arrival time. Oh, her flight is going to land ahead of schedule. Around her new arrival time, the Computer reminds it is time to pick her up based on the latest traffic condition. In the car, the Computer guides with a map. Not that long ago, missing a turn is very bad, not anymore, the Computer gives the new route effortlessly. If an accident just happens, no problem, the Computer gives a new route and I trust it to be the fastest path. I search for a flight to Alaska, the Computer picks up my need, and alerts me a cheaper airfare. I mean, if I am searching for a flight to Alaska, it is logical that in that moment, I am thinking of a visit. The Computer is so thoughtful that it starts to show Ads (Advertisement) about vacation in Alaska and all the other travel ideas. This is transformational that it turns the life-long negative perception towards Ads to a positive experience by showing relevant Ads. Ads is no longer an interruption from what we are watching, it is becoming relevant and more interesting than what we have been watching.
Did you notice that Gmail could suggest responses to incoming email? Like many new features, I was impressed and was itched to use it and tell people about it. As I accept or ignore the suggested responses, the Computer learns about it and next time, it would come up with a response that is even more thoughtful.
Because the Computer is so helpful in organizing our life, we love it, and willingly empower it. If we pride ourselves in our ability to connect, think and learn, the Computer is superior in every way. It is omnipresent and will soon be all-knowing. Our judgement is giving ways to decisions largely influenced if not made by the Computer.
Next time, when you install an App, and it asks for permission access, what would you do? We could struggle to yield until we believe. Just like how we turn a non-believer into a believer.
I still enjoy my senses and the beauty of our nature; and am humbled by my limitation.
oliviatamccue 
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